A diet of Dieter

A recent trip to the new Dieter Rams exhibition at the Design Museum really hammered home how his work for Braun influenced the likes of Jonathan Ive and Jasper Morrison, and subsequently how his legacy plays a part in our everyday lives.

Check out the similarities here:

Checking out Dieter Rams at the Design Musem

For good measure, here are Dieter Rams’ 10 principles for good design, which can work for a range of different products (including handsets and iPhone apps).

• Good design is innovative.
• Good design makes a product useful.
• Good design is aesthetic.
• Good design helps us to understand a product.
• Good design is unobtrusive.
• Good design is honest.
• Good design is durable.
• Good design is consequent to the last detail.
• Good design is concerned with the environment.
• Good design is as little design as possible.