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	<title>NEW TOY &#187; experiential</title>
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	<description>New Toy is a mobile interactive agency. We help brands to communicate with their customers using mobile, digital and emerging technologies. We are part of Mobile Interactive Group.</description>
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		<title>Press release: Mobile Interactive Group launches experiential technology agency &#8211; New Toy</title>
		<link>http://www.newtoylondon.com/blog/2008/08/test-post-here/</link>
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		<pubDate>Mon, 18 Aug 2008 19:51:05 +0000</pubDate>
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				<category><![CDATA[News]]></category>
		<category><![CDATA[digital]]></category>
		<category><![CDATA[experiential]]></category>
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		<description><![CDATA[Springing from the foundations of Mobile Interactive Groups (MIG’s) event and mobile production team, New Toy is an experience technology design agency that utilises every day and emerging technologies to build innovative customer experiences, filling a niche in the experiential marketplace. New Toy has provided bespoke installations, RFID (NFC), AV production, text-to-screen, interactive displays and [...]]]></description>
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		<title>New Toy website goes live</title>
		<link>http://www.newtoylondon.com/blog/2008/08/website-now-live/</link>
		<comments>http://www.newtoylondon.com/blog/2008/08/website-now-live/#comments</comments>
		<pubDate>Wed, 13 Aug 2008 22:39:34 +0000</pubDate>
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		<description><![CDATA[Our new website went live the day before the MIG Summer Party 2008. Check out the site for information about New Toy, including case studies&#8230; www.newtoylondon.com]]></description>
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