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	<title>NEW TOY &#187; marketing</title>
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		<title>O2 and Live Nation/Academy Music Group announce strategic alliance</title>
		<link>http://www.newtoylondon.com/blog/2008/11/o2-and-live-nationacademy-music-group-amg-announce-strategic-alliance/</link>
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		<pubDate>Wed, 12 Nov 2008 14:48:51 +0000</pubDate>
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		<category><![CDATA[marketing]]></category>
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		<category><![CDATA[O2]]></category>

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		<description><![CDATA[Telefónica O2 UK Joins Forces With World’s Largest Live Music Company To Launch O2 Academy Venues Reaching More Than 3.5 Million Music Fans Annually O2 and Live Nation/AMG today announced a strategic alliance to launch O2 Academy venues across the UK, which are majority owned by Live Nation alongside fellow shareholders, leading UK concert promoters, [...]]]></description>
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